Over the years, the advertising industry has produced hundreds of commercials featuring real great apes. Advertisers were unaware of the terrible ordeal the animals endured in order to end up in front of the camera. Please take the pledge and commit to never use real great apes.

Watch Academy Award-winning actor Anjelica Huston speaks about the horrible use of great apes in entertainment.

People have pledged not to use Great Apes in entertainment.


The Great Ape Pledge

Prevent the suffering of great apes by leaving them out of TV, film and advertising productions.

Please commit to refusing to use any live great apes in your work.